What kind of customer database should the beverage industry be established? How to manage customer relationships?

It belongs to the integrated marketing class

2 thoughts on “What kind of customer database should the beverage industry be established? How to manage customer relationships?”

  1. If it is the database of the establishment of an end user, then you need
    1. Collect the characteristics of the customer’s characteristic data, such as gender, age, occupation, income, drink hobbies, taste, etc. Time, place, quantity, drink category, etc.
    The customer relationship management is actually the analysis and active marketing of purchase behavior. These are based on a very important analysis method, that is, market segmentation. There are many ways to subdivide, and you must use the help of analysis software.

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