5 thoughts on “I feel that I have been cheated by an educational institution, what should I do?”
Lynette
Nowadays, primary and secondary schools are very common to choose online counseling, and there are many online education institutions. So how can parents choose to find a good institution, and can spend less energy and money to improve their children’s studies as soon as possible. Angli Hi Class has one -on -one online counseling teacher, and teaches you how to choose a education institution that suits you. . Looking at the brand awareness of the educational institution Is no matter which grade and subject counseling, a very important factor for the choice of counseling institutions is the strength and advantages of the institution. A good brand is not only the best embodiment of comprehensive strength, but also the image display of school characteristics. A historic brand also has certain stability. The brand represents the comprehensive strength of the tutoring agency. If this is a certain historical brand education tutoring institution, then the teaching and research teachers of the institution will have a certain guarantee, because such an institution has undergone market tests. . Seeing the content of the curriculum and the level of teachers (1) whether the content of the course can grasp the key points. The tutoring of primary and secondary schools has a wide range of coverage, but the tutoring time is limited. Whether the teacher can get all the way and can grasp the difficulties of difficulties and help students break through the difficulties of learning, it is very important. Therefore, for the course of the course, the focus is on the focus. The focus is on the point that parents should pay attention to. (2) Teacher team strength determines the quality of teaching to a certain extent. Rich teaching management experience has a lot of impact and help for students. Whether the teachers are vivid and interesting in class, whether they can improve their learning interests, and make some points through the form of one and three to let students learn and integrate, and be proficient. Then, no matter how the test point is changed in the future, students can answer easily. . Look at word of mouth: the evaluation of the old students The evaluation of the old student represents their satisfaction with the counseling agency. Choose the key factor of the counseling agency. In terms of word of mouth, we can understand through different methods. For example, Baidu can see a lot of related information. . See the size The size can reflect the strength foundation and popularity of the mechanism to a certain extent. Generally large -scale tutoring agencies often sign up for students, have relatively rich teaching experience, and have a comprehensive teaching system. So this is also one of the ways to measure the reputation of the agency. Imagine how many scientific names are registered if an institution that cannot withstand reputation? If this institution can achieve a considerable scale, it can reflect the strength of the institution to a certain extent. 5. Supporting service The supporting services of an institution can reflect its subsequent service level. If an institution really thinks for the trainees, the so -called supporting service is in popular point is the follow -up service. For example, the “one -person five -person counseling accompaniment teaching” created by Angli Hi Class is a number of teachers such as the teacher’s service, not only the subject teachers, but also psychological counseling teachers, class teachers, etc. Guide students’ learning pressure, cultivating learning interests and learning purposes will not only provide great help for learning career and even future life planning. 6. Seeing the management system The quality of management system can reflect the importance of a counseling agency for students’ learning, and even have close contact with whether students can truly learn knowledge. A good management system should be based on the interests of students and has a set of scientific teaching management methods. Whether the institution has a good management system, you can refer to the follow -up of the lecturer’s learning situation. For example, whether there is a strict attendance system, whether the questions raised by the students have been seriously answered, whether the doubts raised by the students in the classroom are seriously answered, whether they carefully correct and explain the students ‘homework, and follow up the students’ learning progress in time. The above details can reflect whether an agency has a good management system. Education is a serious matter. The core of education is teaching and educating people, not a business. The prerequisite for education is also the only prerequisite for students. It is based on the interests of students. It is truly working hard for the growth of students, helping students improve themselves, and in turn can enterprises grow. Angli Hi Class warmly reminds parents that choosing a counseling agency must be cautious, and must be fully compared before choosing.
In recent years, the custody industry has sprung up. In the process of communicating with the principal of the hosting, we found that “hosting is just needed” is the most mentioned sentence. It is precisely that everyone is reluctant to give up the source of the students that are easy to hand. Many entrepreneurs and investors will take post -class custody as venture capital projects. Some institutions that start with disciplines have also expanded their custody business. But at the same time, hard work, confusion, and fatigue have become the most personal feelings of the principals. How does the custody business do and how to transform? We interviewed Teacher Zhang Hongwei, chairman of the Chinese Post -Study Education Alliance and an expert in the hosting industry on this issue. Catalog . Professional custody agency transformation: custody drainage, education increase income , “young connection custody” mode: Pre -school, supplement after school Training institutions are hosting: hosting and training, training for king The institution that is currently being a custody business at this stage, can basically be divided into three categories: 1. As a custodian institution; 3 starts with a class, as a custodian institution. The development models of the three types of institutions are different, and the problems they face are different. 1 Professional custody agency transformation: hosting drainage and education income In the after -class custody, the most common is the basic professional custodian institution with the “small dining table”. The schools of more than 70%of the provinces across the country have noon habits, which has the problem of sleeping at noon. The provinces (parts) of the provinces (parts) with lunch breaks in public schools This parents work during the day and cannot pick up children on time at noon, cook for children, and let their children rest. Some entrepreneurs learned the pain points of parents in time and resolved such demands, and the custody industry came into being. The development of professional custody has gone through three stages: S small dining table 1.0 era: responsible for picking, delivery, lunch, dinner, to provide children with rest; Small desk 2.0 era: before before On the basis of adding the model of academic tutoring; The 3.0 era of custodian institutions: not only including taking care of children’s daily life, but also the training of students’ schoolwork and comprehensive quality; At present, the custody industry also In a state of chaos, some custodian institutions have developed to version 3.0, but there are many 1.0 version of the couple shops. The hosting does not form a standardized and large -scale thing. But it can be seen that the system and refined content are increasingly recognized by parents. The development process of professional custodian institutions So what is the future development direction of custody? “I personally think that what the hosting needs to do in the future is a type of education complex, based on hosted as the cornerstone, based on this, do some training supporting facilities, and use training and education to increase their income.” Mr. Zhang Hongwei gave him the answer. This can be introduced as the entrance as the entrance, and then a large number of students can become the enrollment reservoir of training and education. Children are custody during the day and can learn directly in the composite body at night and weekends. During weekdays, parents sent their children to school and came to the institution at seven or eight in the evening. On Saturday, the child was sent to the institution. You can rest, eat, and tutor your homework. This saves the journey between various institutions, and parents are troubled and convenient. Silelling diagram of class education complex The educational complexes on the floor can put the hosting business in a relatively quiet place in high levels, and putting the good business of training such as one of the business. The position on the second floor. The premise of the type of education complex model is that the custodian institution must do a good job of the custody business and refine it. Based on the parent recognition of the custody business, possess a large number of fixed students, and cooperate with high -quality brand education institutions to cooperate with training business. The training institutions also have problems with vacancy houses. Education complexes have also solved the problem of classroom vacancy. After the cooperation, the complex only needs to count the child’s class time, and the training institution can send teachers to the institution according to needs. 2 “Young Connection Host” mode: Mainly preschool, supplemented by post -schooling n For places where 70%of the country has lunch breaks in the country, it is very marketable to be custody. But in Heilongjiang, Beijing, Shanghai, Tianjin and other places, noon primary school students do not leave the school gate, no lunch care, only late entrustment, and it is difficult to take care of it after class. It lunch is the hard demand in the hosting. There is a place for noon. Without noon, demand will decrease. Therefore, the chain of the hosting is almost not entering these first -tier cities such as Beijing and Shanghai. Because the rent of these places is too high, the labor cost is too expensive, and there is no lunch, and it is very tired to make the hosting. In this case, many first -tier cities in Beijing and Shanghai have perfectly accepted the needs of custody. The institutional agency uses the young children of 3-6 years of age during the day, custody at night, and teachers rest on Saturdays and Sunday. This approach effectively improves the utilization rate of classrooms and increases the benefits of teachers. , but this method obviously cannot be used in other places with lunch breaks. At noon, lunch breaks are arranged. The total number is fixed and there is no way to turn it. 3 Disciplinary training institutions are hosting: hosting and drainage, training as king In addition to the two modes mentioned above, some discipline training institutions The viscosity will also expand the hosting business. But with the development of the business, many disciplinary training institutions will encounter many problems when hosting, and they will feel confused and confused. I Hongwei believes that when the subject institution is doing hosting, we must consider several problems: ▌1. Do not use training thinking to do custody Different requirements, the two are essentially different. This hosting is mainly to ensure the safety of children, take care of children’s daily life, counsel students’ homework, and promote children’s habits. On the whole, the hosting does a conservation work. The purpose of parents to send their children into the training institution is very dedicated, that is, to improve their children’s achievements and see learning effects, so the teaching and research of the training institution is very important. It, the training institution is turned like a restaurant. After a classroom is taken in a class, the next lesson can have different children to class. But noon custodian institutions have not been turned, and a bed can only sleep in one child. 机2. The conditions for the transformation of the institution to be custody In addition to the difference, the training institution must also meet certain conditions. (1) The training institution is near elementary school. Within the walking range If the training institution is in the Office far away, then the school bus has to be arranged, so that the training institution is at a disadvantage in the competition process. In addition, there are many links in the entire process, and parents will think it is unsafe. If you can reach it around school, parents will be more assured. (2) The school has configuration and area The area of hosting must take out a part of the area for custody. It has the conditions for dinner and lunch. In the evening, I went to training institutions to write homework and study. There are very few parents, unless you have very good projects. (3) Teachers’ independent The training institutions must have two groups of hosting. The hosting is the focus of life, and the training teachers focus on learning. The training teachers can be custody. They cannot reach a balance in salary, and it is difficult to arrange for the rest time. The teacher will have problems in mentality. If the teacher’s mentality is not good, the business is difficult to do well. 明3. Determine the purpose of doing custody The training institutions must consider whether it is suitable for hosting when hosting, whether it will affect normal business. If the training is not enough, then you must do the training business first, grind your class, and do not easily start the hosting. If you feel that you are really suitable for hosting and have conditions, you must know what the hosting is for. Is it for drainage or profit? If for drainage, then control the expectations of customers, the profit can be smaller. The hosting part can only be responsible for eating and picking up and solving the rent of rent. The needs of learning can be drained to the hosting business, and it is easy to do so. If for the purpose of doing large -scale and profit, it is necessary to custody independence. Some supporting facilities should be worked in the development direction of professional custody. Where is the original intention to carry out the hosting business, no matter what the above three types are done. Clarify the purpose of hosting to confirm the direction of progress. At the same time, with a serious attitude, conscience services to retain and expand the source of students. (This article is the content compiled by the Sherry of the Presidents Community at the end of 2016,)
Today, the city has adjusted the development process of the training industry. The training industry is a densely personnel industry. However, it is also comprehensive and comprehensive. It is really not what you can say in three words. Here you can share the operation and marketing model of the teaching and training industry. The first kind of referral that everyone is familiar with, old and new, everyone who is sitting, I don’t believe no one will not refer to it, right? Seventy or eighty percent of institutions or individual teachers in your student source comes from the introduction, and many teachers tell me, Uncle Cake, I have never done marketing and publicity. My students are all brought by word of mouth. Okay, on the one hand, it means that your teaching quality and reputation are OK. but in another aspect, your risks are huge. why? Because you have no control and management of the enrollment. Right? Let’s talk about “Jiu Xiang is not afraid of the alleys”. Now “Jiu Xiang is afraid of deep alleys”, so there is no management in your process. One day your enrollment volume has fallen, and you actually have no countermeasures. Because of this introduction, he is an uncontrollable thing. The parent of this student is willing to introduce you to introduce you. If he is unwilling or troublesome, then it is okay. So this method is good, but there are some bad places. anything else? It is our distribution channel or cooperation channel. You must have your own cooperation channels, right? For example, you just know the teacher of a certain school, and just know that a new media, a public account, a Weibo, and a deduction group, he can introduce you to two students anyway, so If he is one of your cooperation channels. So you must have your own cooperation channels more or less. The another way is to try but different people. It is our WeChat marketing. I believe that in many schools I sit in, I believe that they have their own public accounts, or their own QQ groups, WeChat groups, right? But you will find that it seems that listening to others is very good, and the effect is very ordinary. Seeing that a certain principal next door made a public account, I couldn’t bear it in my heart, I also got one, right? After spending a lot of energy, I asked him: Teacher, how about your reading. He said that Mr. Luo is okay. A article goes out, about 20 reading, and 18 are my employees themselves. I said that your effect is really good, so you will find that I often say a word that people who can play to death, people who will not play starve to death. We we have a cooperative customer. In Chongqing, they have not spent a penny from March to the present, about 8 months, how many WeChat groups have been made? There are no less than 100 people in each WeChat group. Everyone who is sitting, I believe that there should be not many people with more than 13 groups, let alone 1,300 groups. One of the 100 people in each group of 1300 groups adds 130,000 people together. What is the value of 130,000 people? If we calculate the cost of Baidu’s promotion or Internet promotion, a precise user can repeat the reach. The cost of repeating users who are in contact with him will start at least 100 yuan. 130,000 people are 13 million, and they don’t spend a penny to get 13 million users. I will give you the cost of 13 million now. I asked you to get me 13 precise users. The key is whether we have the right way. We must try this method if we want to try this method. The basic principles of enrollment, where is the place where people are, where we go to enroll, right? There are many people in front of the school, there are many people in the school, there are many people in the mall, there are many people in the mall, there are many people in the school, we will give lectures. Is it all in WeChat? You have become a slave to WeChat in the sitting. Like me, two or three hours less, more like me for five or six hours, soak on WeChat every day. The exchanges of your life and work are done through WeChat, so the key is to master the correct method. We make a simple summary. Our method is divided into two categories. The two category network promotion and offline promotion, I call it the way of chicken ribs. It is a pity to abandon it. The effect is general, there is no better way to do it without doing it. The three methods shared today, distribution channels, and WeChat marketing are how we recommend everyone. The people are more accurate and cheaper. Have you ever thought about a question like me? Strangely, they are all enrollment methods. They are accurate users. Why do I use this method to do the effect? It is not good to use the second method to do the effect. There must be any reason behind this.
In the morning of March 21, Beijing Youhuo International Education Institutions ushered in the visit of four admissions officers in the United States. After exchanges with American admissions officials, the US admissions officials have praised Youshuo International Education Institutions, and eagerly look forward to long -term exchanges and cooperation. The in the morning at 10:00 in the morning, the American school enrollment officer gave a family speech in the Youshuo International Business Hall, and at the same time, it also allowed Youshuo International’s future market project expansion to open a new direction. The institution advocates creating a first -class Asian education service provider, opening up new tourism, and new study abroad service models. Guoshuo international education institutions are the brands that emerged from a group of senior international education experts. Behind them, there are not only a batch of dark horses, but also have rich capital chain support. It is understood that they expand their market models. Support of municipal education institutions and related educational experts. New ideas, new models, and new concepts, just for international education services. Make learning a habit and make abroad a attitude, and has become the goal of serving every guest. The 21st century is an era of high -speed development of education. Promote the cultural principles of “youth strong, then the national strength”. Youshuo International Education Institutions will seize the opportunity of such a change in the times and strengthen the promotion of international education at the needs of our Chinese people. Following the goal of Beijing, facing the country, and the world, with a high sense of mission and responsibility, the will contributes to the development of China’s education field. (Welcome to follow the public account of Youshuo International Education Institution: YOOOSUREE)
The state should resolutely ban off -campus institutions and implement free reissued by public offices. The state’s financial burden is the symbol of the country’s prosperity and development.
Nowadays, primary and secondary schools are very common to choose online counseling, and there are many online education institutions. So how can parents choose to find a good institution, and can spend less energy and money to improve their children’s studies as soon as possible. Angli Hi Class has one -on -one online counseling teacher, and teaches you how to choose a education institution that suits you.
. Looking at the brand awareness of the educational institution
Is no matter which grade and subject counseling, a very important factor for the choice of counseling institutions is the strength and advantages of the institution. A good brand is not only the best embodiment of comprehensive strength, but also the image display of school characteristics. A historic brand also has certain stability. The brand represents the comprehensive strength of the tutoring agency. If this is a certain historical brand education tutoring institution, then the teaching and research teachers of the institution will have a certain guarantee, because such an institution has undergone market tests.
. Seeing the content of the curriculum and the level of teachers
(1) whether the content of the course can grasp the key points. The tutoring of primary and secondary schools has a wide range of coverage, but the tutoring time is limited. Whether the teacher can get all the way and can grasp the difficulties of difficulties and help students break through the difficulties of learning, it is very important. Therefore, for the course of the course, the focus is on the focus. The focus is on the point that parents should pay attention to.
(2) Teacher team strength determines the quality of teaching to a certain extent. Rich teaching management experience has a lot of impact and help for students. Whether the teachers are vivid and interesting in class, whether they can improve their learning interests, and make some points through the form of one and three to let students learn and integrate, and be proficient. Then, no matter how the test point is changed in the future, students can answer easily.
. Look at word of mouth: the evaluation of the old students
The evaluation of the old student represents their satisfaction with the counseling agency. Choose the key factor of the counseling agency. In terms of word of mouth, we can understand through different methods. For example, Baidu can see a lot of related information.
. See the size
The size can reflect the strength foundation and popularity of the mechanism to a certain extent. Generally large -scale tutoring agencies often sign up for students, have relatively rich teaching experience, and have a comprehensive teaching system. So this is also one of the ways to measure the reputation of the agency. Imagine how many scientific names are registered if an institution that cannot withstand reputation? If this institution can achieve a considerable scale, it can reflect the strength of the institution to a certain extent.
5. Supporting service
The supporting services of an institution can reflect its subsequent service level. If an institution really thinks for the trainees, the so -called supporting service is in popular point is the follow -up service. For example, the “one -person five -person counseling accompaniment teaching” created by Angli Hi Class is a number of teachers such as the teacher’s service, not only the subject teachers, but also psychological counseling teachers, class teachers, etc. Guide students’ learning pressure, cultivating learning interests and learning purposes will not only provide great help for learning career and even future life planning.
6. Seeing the management system
The quality of management system can reflect the importance of a counseling agency for students’ learning, and even have close contact with whether students can truly learn knowledge. A good management system should be based on the interests of students and has a set of scientific teaching management methods. Whether the institution has a good management system, you can refer to the follow -up of the lecturer’s learning situation. For example, whether there is a strict attendance system, whether the questions raised by the students have been seriously answered, whether the doubts raised by the students in the classroom are seriously answered, whether they carefully correct and explain the students ‘homework, and follow up the students’ learning progress in time. The above details can reflect whether an agency has a good management system.
Education is a serious matter. The core of education is teaching and educating people, not a business. The prerequisite for education is also the only prerequisite for students. It is based on the interests of students. It is truly working hard for the growth of students, helping students improve themselves, and in turn can enterprises grow. Angli Hi Class warmly reminds parents that choosing a counseling agency must be cautious, and must be fully compared before choosing.
In recent years, the custody industry has sprung up. In the process of communicating with the principal of the hosting, we found that “hosting is just needed” is the most mentioned sentence. It is precisely that everyone is reluctant to give up the source of the students that are easy to hand. Many entrepreneurs and investors will take post -class custody as venture capital projects. Some institutions that start with disciplines have also expanded their custody business. But at the same time, hard work, confusion, and fatigue have become the most personal feelings of the principals. How does the custody business do and how to transform? We interviewed Teacher Zhang Hongwei, chairman of the Chinese Post -Study Education Alliance and an expert in the hosting industry on this issue.
Catalog
. Professional custody agency transformation: custody drainage, education increase income
, “young connection custody” mode: Pre -school, supplement after school Training institutions are hosting: hosting and training, training for king
The institution that is currently being a custody business at this stage, can basically be divided into three categories: 1. As a custodian institution; 3 starts with a class, as a custodian institution. The development models of the three types of institutions are different, and the problems they face are different.
1 Professional custody agency transformation: hosting drainage and education income
In the after -class custody, the most common is the basic professional custodian institution with the “small dining table”.
The schools of more than 70%of the provinces across the country have noon habits, which has the problem of sleeping at noon.
The provinces (parts) of the provinces (parts) with lunch breaks in public schools
This parents work during the day and cannot pick up children on time at noon, cook for children, and let their children rest. Some entrepreneurs learned the pain points of parents in time and resolved such demands, and the custody industry came into being.
The development of professional custody has gone through three stages:
S small dining table 1.0 era: responsible for picking, delivery, lunch, dinner, to provide children with rest;
Small desk 2.0 era: before before On the basis of adding the model of academic tutoring;
The 3.0 era of custodian institutions: not only including taking care of children’s daily life, but also the training of students’ schoolwork and comprehensive quality;
At present, the custody industry also In a state of chaos, some custodian institutions have developed to version 3.0, but there are many 1.0 version of the couple shops. The hosting does not form a standardized and large -scale thing. But it can be seen that the system and refined content are increasingly recognized by parents.
The development process of professional custodian institutions
So what is the future development direction of custody?
“I personally think that what the hosting needs to do in the future is a type of education complex, based on hosted as the cornerstone, based on this, do some training supporting facilities, and use training and education to increase their income.” Mr. Zhang Hongwei gave him the answer.
This can be introduced as the entrance as the entrance, and then a large number of students can become the enrollment reservoir of training and education. Children are custody during the day and can learn directly in the composite body at night and weekends.
During weekdays, parents sent their children to school and came to the institution at seven or eight in the evening. On Saturday, the child was sent to the institution. You can rest, eat, and tutor your homework. This saves the journey between various institutions, and parents are troubled and convenient.
Silelling diagram of class education complex
The educational complexes on the floor can put the hosting business in a relatively quiet place in high levels, and putting the good business of training such as one of the business. The position on the second floor.
The premise of the type of education complex model is that the custodian institution must do a good job of the custody business and refine it. Based on the parent recognition of the custody business, possess a large number of fixed students, and cooperate with high -quality brand education institutions to cooperate with training business.
The training institutions also have problems with vacancy houses. Education complexes have also solved the problem of classroom vacancy. After the cooperation, the complex only needs to count the child’s class time, and the training institution can send teachers to the institution according to needs.
2 “Young Connection Host” mode: Mainly preschool, supplemented by post -schooling n For places where 70%of the country has lunch breaks in the country, it is very marketable to be custody.
But in Heilongjiang, Beijing, Shanghai, Tianjin and other places, noon primary school students do not leave the school gate, no lunch care, only late entrustment, and it is difficult to take care of it after class.
It lunch is the hard demand in the hosting. There is a place for noon. Without noon, demand will decrease.
Therefore, the chain of the hosting is almost not entering these first -tier cities such as Beijing and Shanghai. Because the rent of these places is too high, the labor cost is too expensive, and there is no lunch, and it is very tired to make the hosting.
In this case, many first -tier cities in Beijing and Shanghai have perfectly accepted the needs of custody.
The institutional agency uses the young children of 3-6 years of age during the day, custody at night, and teachers rest on Saturdays and Sunday. This approach effectively improves the utilization rate of classrooms and increases the benefits of teachers.
, but this method obviously cannot be used in other places with lunch breaks. At noon, lunch breaks are arranged. The total number is fixed and there is no way to turn it.
3 Disciplinary training institutions are hosting: hosting and drainage, training as king
In addition to the two modes mentioned above, some discipline training institutions The viscosity will also expand the hosting business.
But with the development of the business, many disciplinary training institutions will encounter many problems when hosting, and they will feel confused and confused.
I Hongwei believes that when the subject institution is doing hosting, we must consider several problems:
▌1. Do not use training thinking to do custody
Different requirements, the two are essentially different.
This hosting is mainly to ensure the safety of children, take care of children’s daily life, counsel students’ homework, and promote children’s habits. On the whole, the hosting does a conservation work.
The purpose of parents to send their children into the training institution is very dedicated, that is, to improve their children’s achievements and see learning effects, so the teaching and research of the training institution is very important.
It, the training institution is turned like a restaurant. After a classroom is taken in a class, the next lesson can have different children to class. But noon custodian institutions have not been turned, and a bed can only sleep in one child.
机2. The conditions for the transformation of the institution to be custody
In addition to the difference, the training institution must also meet certain conditions.
(1) The training institution is near elementary school. Within the walking range
If the training institution is in the Office far away, then the school bus has to be arranged, so that the training institution is at a disadvantage in the competition process. In addition, there are many links in the entire process, and parents will think it is unsafe. If you can reach it around school, parents will be more assured.
(2) The school has configuration and area
The area of hosting must take out a part of the area for custody. It has the conditions for dinner and lunch. In the evening, I went to training institutions to write homework and study. There are very few parents, unless you have very good projects.
(3) Teachers’ independent
The training institutions must have two groups of hosting. The hosting is the focus of life, and the training teachers focus on learning.
The training teachers can be custody. They cannot reach a balance in salary, and it is difficult to arrange for the rest time. The teacher will have problems in mentality. If the teacher’s mentality is not good, the business is difficult to do well.
明3. Determine the purpose of doing custody
The training institutions must consider whether it is suitable for hosting when hosting, whether it will affect normal business. If the training is not enough, then you must do the training business first, grind your class, and do not easily start the hosting.
If you feel that you are really suitable for hosting and have conditions, you must know what the hosting is for. Is it for drainage or profit?
If for drainage, then control the expectations of customers, the profit can be smaller. The hosting part can only be responsible for eating and picking up and solving the rent of rent. The needs of learning can be drained to the hosting business, and it is easy to do so.
If for the purpose of doing large -scale and profit, it is necessary to custody independence. Some supporting facilities should be worked in the development direction of professional custody.
Where is the original intention to carry out the hosting business, no matter what the above three types are done. Clarify the purpose of hosting to confirm the direction of progress. At the same time, with a serious attitude, conscience services to retain and expand the source of students.
(This article is the content compiled by the Sherry of the Presidents Community at the end of 2016,)
Today, the city has adjusted the development process of the training industry. The training industry is a densely personnel industry. However, it is also comprehensive and comprehensive. It is really not what you can say in three words. Here you can share the operation and marketing model of the teaching and training industry.
The first kind of referral that everyone is familiar with, old and new, everyone who is sitting, I don’t believe no one will not refer to it, right? Seventy or eighty percent of institutions or individual teachers in your student source comes from the introduction, and many teachers tell me, Uncle Cake, I have never done marketing and publicity. My students are all brought by word of mouth. Okay, on the one hand, it means that your teaching quality and reputation are OK.
but in another aspect, your risks are huge. why? Because you have no control and management of the enrollment. Right? Let’s talk about “Jiu Xiang is not afraid of the alleys”. Now “Jiu Xiang is afraid of deep alleys”, so there is no management in your process. One day your enrollment volume has fallen, and you actually have no countermeasures. Because of this introduction, he is an uncontrollable thing. The parent of this student is willing to introduce you to introduce you. If he is unwilling or troublesome, then it is okay.
So this method is good, but there are some bad places. anything else? It is our distribution channel or cooperation channel. You must have your own cooperation channels, right? For example, you just know the teacher of a certain school, and just know that a new media, a public account, a Weibo, and a deduction group, he can introduce you to two students anyway, so If he is one of your cooperation channels. So you must have your own cooperation channels more or less.
The another way is to try but different people. It is our WeChat marketing. I believe that in many schools I sit in, I believe that they have their own public accounts, or their own QQ groups, WeChat groups, right? But you will find that it seems that listening to others is very good, and the effect is very ordinary. Seeing that a certain principal next door made a public account, I couldn’t bear it in my heart, I also got one, right?
After spending a lot of energy, I asked him: Teacher, how about your reading. He said that Mr. Luo is okay. A article goes out, about 20 reading, and 18 are my employees themselves. I said that your effect is really good, so you will find that I often say a word that people who can play to death, people who will not play starve to death.
We we have a cooperative customer. In Chongqing, they have not spent a penny from March to the present, about 8 months, how many WeChat groups have been made? There are no less than 100 people in each WeChat group. Everyone who is sitting, I believe that there should be not many people with more than 13 groups, let alone 1,300 groups. One of the 100 people in each group of 1300 groups adds 130,000 people together. What is the value of 130,000 people? If we calculate the cost of Baidu’s promotion or Internet promotion, a precise user can repeat the reach.
The cost of repeating users who are in contact with him will start at least 100 yuan. 130,000 people are 13 million, and they don’t spend a penny to get 13 million users. I will give you the cost of 13 million now. I asked you to get me 13 precise users. The key is whether we have the right way. We must try this method if we want to try this method.
The basic principles of enrollment, where is the place where people are, where we go to enroll, right? There are many people in front of the school, there are many people in the school, there are many people in the mall, there are many people in the mall, there are many people in the school, we will give lectures. Is it all in WeChat? You have become a slave to WeChat in the sitting. Like me, two or three hours less, more like me for five or six hours, soak on WeChat every day.
The exchanges of your life and work are done through WeChat, so the key is to master the correct method. We make a simple summary. Our method is divided into two categories. The two category network promotion and offline promotion, I call it the way of chicken ribs. It is a pity to abandon it. The effect is general, there is no better way to do it without doing it. The three methods shared today, distribution channels, and WeChat marketing are how we recommend everyone.
The people are more accurate and cheaper. Have you ever thought about a question like me? Strangely, they are all enrollment methods. They are accurate users. Why do I use this method to do the effect? It is not good to use the second method to do the effect. There must be any reason behind this.
In the morning of March 21, Beijing Youhuo International Education Institutions ushered in the visit of four admissions officers in the United States. After exchanges with American admissions officials, the US admissions officials have praised Youshuo International Education Institutions, and eagerly look forward to long -term exchanges and cooperation.
The in the morning at 10:00 in the morning, the American school enrollment officer gave a family speech in the Youshuo International Business Hall, and at the same time, it also allowed Youshuo International’s future market project expansion to open a new direction. The institution advocates creating a first -class Asian education service provider, opening up new tourism, and new study abroad service models.
Guoshuo international education institutions are the brands that emerged from a group of senior international education experts. Behind them, there are not only a batch of dark horses, but also have rich capital chain support. It is understood that they expand their market models. Support of municipal education institutions and related educational experts. New ideas, new models, and new concepts, just for international education services. Make learning a habit and make abroad a attitude, and has become the goal of serving every guest.
The 21st century is an era of high -speed development of education. Promote the cultural principles of “youth strong, then the national strength”. Youshuo International Education Institutions will seize the opportunity of such a change in the times and strengthen the promotion of international education at the needs of our Chinese people. Following the goal of Beijing, facing the country, and the world, with a high sense of mission and responsibility, the will contributes to the development of China’s education field.
(Welcome to follow the public account of Youshuo International Education Institution: YOOOSUREE)
The state should resolutely ban off -campus institutions and implement free reissued by public offices. The state’s financial burden is the symbol of the country’s prosperity and development.